Run to the Beat

adidas & sportsshoes.com

Ahead of the adidas City Run we brought running fans together in partnership with Sportsshoes.com for a night of entertainment and fun, hosted by Fleur East and starring broadcaster Vogue Williams, comedian Ivo Graham and 800m adidas runner Markhim Lonsdale.

The conversation covered everything from training and recovery tips to the importance of running in the right trainers. We also got the audience involved, curating our top 10 motivational running tracks played by our resident DJ Melody Kane.

We then took the party to the streets with a 5k run around Shoreditch, with everyone wearing a pair of gifted Ultra Boost trainers.